Ashfall, The New Sport From Days Gone Director, Faucets TikTok Stars, NFTs for Advertising
Liithos Leisure’s debut sport Ashfall is just a few years away, however the studio is constructing hype early by TikTok and NFTs. As a part of an preliminary advertising and marketing blitz, Liithos has partnered with TikTok stars Michael Le and Slider Jesus for a five-episode miniseries to be hosted on Le’s TikTok account.
Le will play the sport’s lead character, Ash Naranjo, on a quest to avoid wasting his youthful brother, Jonathan. Slider Jesus, in the meantime, will use his experience in costuming and make-up to play the villain. The sequence will debut on Sunday, January 29, with new episodes coming weekly.
For the week after every episode releases, Liithos can even launch NFTs impressed by the episodes and that includes the art work of established comedian e book artists together with Coran Stone and Fico Ossio. These NFTs will present hints in the direction of an Ashfall comedian sequence set to launch in March.
Days Gone director John Garvin, who additionally acts as Vice President of Artistic at Liithos, is writing the sequence. He’s working with fellow Days Gone alum Michael Mumbauer, who based and heads Liithos.
Forward of the advertising and marketing blitz, Garvin informed ComicBookMovie.com that the plan is for Ashfall to be a transmedia IP. “I’m making an attempt to create a ‘next-gen’ expertise, which to me is extra than simply the ever-improving know-how that drives decision, body price and constancy,” he stated. “To me is (sic) additionally about transmedia – reaching a large viewers of players, readers, viewers by making a world wealthy sufficient that we are able to do comics, TV, motion pictures, a multiplayer on-line sport, a AAA open-world sport, movement comics, digital collectables, and extra.”
It’s a novel strategy, and time will inform if Ashfall in the end advantages from these efforts to interact with TikTok, NFTs, and different creating media.
The sport itself will happen in a post-apocalyptic open-world set within the Pacific Northwest. Gamers will take the position of the cybernetically-enhanced Ash as he explores the remnants of the previous and fights towards mutants and rival factions in an try to free the inhabitants from oppressive rule.