2022 was an amazing yr for Roblox. We’re optimistically driving our imaginative and prescient to reimagine the best way individuals come collectively, and we’re realizing it by enabling deeper types of expression, communication, and immersion.   

The investments we’re making to increase the engagement of Roblox throughout geographies and age teams are paying off. Our group grew by 23% this yr to greater than 56 million every day international customers. And our customers spent over 49.3 billion hours coming collectively to create, play, discover, be taught, and join. In the present day, greater than half of the individuals on Roblox are 13 and older, demonstrating our platform’s attraction to a broad vary of audiences. 

Innovation and enhancements throughout each facet of Roblox performed a key position in driving our progress. Listed here are a few of our main accomplishments from 2022.

Enabling Self-Expression and Connection

With the launch of Layered Clothes, we continued to empower individuals to specific themselves and their identification creatively. This characteristic permits clothes and accessories to suit any avatar physique sort. Gadgets like shirts, clothes, sweaters, jackets, and pants are actually worn in layers and replica the best way attire matches and drapes on people in the actual world. This offers our group with the ability to create never-before-seen clothes and accent varieties. Customers can combine and match an unimaginable vary of physique types and outfits, taking avatar customization potentialities to the following stage. Since launch, we’ve got seen over 115 million individuals personal a layered clothes merchandise.

Avatars wearing layered clothing

We additionally continued to increase the standard and immersion of social interactions on Roblox. Now, individuals verified as ages 13 and older can use Chat with their voice to talk aloud with each other.  This performance is constructed to imitate in-person conversations, and is predicated on avatars’ proximity to one another – that means you may whisper to a pal close by or elevate your voice to hold throughout the room. Nearly one million Roblox experiences have already enabled voice communications. 

On the finish of the yr, we rolled out Contact Importer, a protected and safe manner for individuals to search out and join with real-life buddies. Contact Importer makes use of the identical contact names saved on a person’s machine, to allow them to rapidly acknowledge their buddies on the Roblox platform. We additionally launched Good friend Suggestions, so individuals ages 13 and older can simply evaluate and add buddies immediately. These two options are vital steps in making it simpler for individuals to attach whereas persevering with to uphold the privateness and security of our group.

Contact Importer Flow

Increasing Creator Alternatives

Different vital improvements had been centered on accelerating our imaginative and prescient of creating creation accessible to everybody on Roblox. We’re constructing instruments so anybody from new creators to massive growth studios can carry their creations to fruition. 

In 2022, our group visited greater than 15 million experiences on the platform, and builders and creators printed greater than 15,000 experiences each single day. To help this creation flywheel, we made developments to Roblox Studio, our free growth software program for constructing and publishing 3D content material. Roblox Studio now has a refreshed look and new options — like help for high-resolution shows and redesigned icons for higher navigation — that permit creators to customise their workspaces and collaborate with teammates seamlessly. 

Gif of Roblox's Studio Refresh

In July 2022, we rolled out various developments to our materials system to reinforce the visible high quality of the complete library of present supplies and make them feel and appear much more practical than earlier than. Supplies on Roblox are akin to supplies in the actual world. They’re used to not solely outline the floor look of a 3D object but additionally its bodily properties, which in flip influences how the item behaves. Our materials system will assist our creators extra simply notice their aesthetic imaginative and prescient. 

We’ve additionally added a number of new options to Roblox Cloud, our developer ecosystem, to streamline expertise growth and improve productiveness. Builders can now entry all their Roblox sources by way of APIs that allow a wealthy ecosystem of instruments for bettering creator workflows and customization. 

On the finish of the yr, we started rolling out our new Creator Hub, a useful resource that brings all of our on-line instruments and documentation for builders right into a unified platform. Creator Hub makes creation simpler, sooner, and extra streamlined by offering operational and administration help in a single place. The expertise we’re constructing for Creator Hub can even carry better constancy and capabilities to developer creations. 

Evolving our Digital Economic system 

In 2022, our Economic system group achieved an vital milestone: greater than 90% of things printed in Market are actually made by creators, getting us even nearer to the purpose the place all content material inside Roblox is absolutely user-generated. We’re persevering with to enhance person discovery in Market, so individuals can discover gadgets they need in a manner that can redefine the person journey. We envision a future the place choose gadgets are supplied on a restricted foundation, and different gadgets are extra broadly obtainable, so individuals can discover a breadth of things they love.

This September, at our largest Roblox Builders Convention ever, we introduced Immersive Adverts. This progressive 3D promoting expertise is designed to offer manufacturers and builders alike the flexibility to succeed in their audiences in new methods.

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Investing in Security and Civility

Because the Roblox group continues to develop, we’re deeply centered on making certain a protected and civil setting for our customers. During the last yr, we elevated our investments in AI and machine studying for autonomously detecting and stopping makes an attempt by unhealthy actors to have interaction in dangerous communications or add dangerous content material.

 We continued to enhance sophistication in our content material and chat moderation efforts. Utilizing pure language processing fashions, we’ve developed our techniques to not simply flag prohibited language however to grasp context and act accordingly. In 2022, we used these fashions to energy automated moderation options in English, in addition to in Spanish, German, Portuguese and extra, and we are going to proceed to roll them out globally in 2023.  

Because of our investments round AI and machine studying, we’ve been in a position to safely channel extra of our first-line moderation to automated techniques. Roblox has made significant enhancements to the time to motion on content material recognized as problematic. The upshot: whereas velocity moderately has lengthy been a power for Roblox, we’re now even sooner and extra correct. 

Creating Alternatives for Manufacturers 

Manufacturers of all sorts, from Alo Yoga and Spotify to the NFL, continued to make use of Roblox to attach and have interaction with hundreds of thousands of individuals. On daily basis, Roblox makes fully new on-line connections doable by giving corporations the flexibility to create thrilling activations and digital merchandise. There have been over 100 model activations launched in 2022.

By giving individuals the instruments to specific themselves in any manner they need, we’ve seen some superb creativity and fascinating developments from the group. These had been captured in our 2022 Metaverse Style Traits report, printed in collaboration with the Parsons College of Design. The report dives into the brand new developments and alternatives in digital vogue, and the way attire within the digital world can encourage individuals to specific themselves in new methods on Roblox.

We additionally continued to concentrate on supporting academic builders, suppliers, and educators in bringing high-quality content material to the platform throughout a broad vary of topics, grade ranges, and expertise genres. We made progress within the training class by partnering with our first Roblox Neighborhood Fund recipient, the Museum of Science, Boston, on the launch of their Mission: Mars expertise on the platform.

Museum of Science Mission: Mars graphic

As corporations proceed to determine themselves on Roblox with the assistance of our group, the alternatives for creators enhance. And the expansion of our group expands the alternatives for organizations to attach with their audiences on Roblox. We’re excited to see this momentum proceed.

Investing in Our Folks

None of this is able to be doable with out our proficient workers. To help the continued progress of our platform, we continued to spend money on growing our expertise and management. Nick Tornow joined us to guide the Creator Engineering group, and most lately John Stauffer joined us as our new VP of Engineering on the Engine group.

Within the spirit of collaboration driving innovation, we held our first all-employee in-person Roblox Week at our San Mateo headquarters in July. Groups gathered for per week of actions that fostered connections, strengthened our group, and celebrated the technical improvements we’re constructing to form the longer term. And on the finish of the yr, we returned to an in-person Hack Week, with greater than 225 groups pursuing self-directed initiatives that pushed boundaries and accelerated the way forward for our platform.

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Lastly, we had been honored to rank third on Quick Firm’s Prime 100 Workplaces for Innovators in 2022. This award displays our innovation-first tradition that empowers our technical groups to be accountable, take the lengthy view, and get stuff executed, all whereas respecting our international group of hundreds of thousands of creators. 

The Journey Forward

Trying forward, I’m excited to see how creativity and invention proceed to gas progress at Roblox. At each stage, we’re seeing new alternatives to attach a billion individuals with optimism and civility. 

I’d prefer to thank our workers, our Roblox board, and your complete Roblox group for all of the issues they’ve achieved and made doable this yr. Now we have an thrilling yr forward. 

David Baszucki, a.ok.a Builderman 

Founder and CEO, Roblox



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