The Microsoft Store, formerly known as the Windows Store, is notorious. We announced in 2017 that after years of operation, upgrades and improvements, sorry, still bad. A rumor surfaced in April that Microsoft was planning a New store doesn’t suck– A bold strategy – but until July we were still waiting, Without much optimism.
Microsoft today announced a new policy that, in my opinion, isn’t bad: making third-party storefront apps available on the Microsoft Store, starting with Amazon and the Epic Games Store.
“Just like any other app, third-party Storefront apps will have a product detail page that can be found by searching or browsing — so users can easily find and install them with the same confidence as any other Microsoft Store app on Windows,” Microsoft Store General Manager Giorgio Sardo wrote in a Windows Blog Post. “Today, we’re sharing that Amazon and Epic Games will bring Storefront apps to the Microsoft Store over the next few months, and we look forward to welcoming other stores as well in the future.”
This does not mean that you will be browsing the Epic Store through the Microsoft Store, but the EGS Storefront app will be available for download and installation through it. Other third-party storefront apps can follow, including Steam. It is different from Amazon Appstore integration Announced earlier this year, which will enable users to discover and install Android apps on Amazon from the Microsoft Store, it fits with what Sardo called Microsoft’s commitment to creating an “open store for an open platform,” a point he previously made clear in a June blog post.
Windows 11 It will roll out to everyone on October 5, but is now available to everyone on Windows Insider Program. Sardo said that a preview of the Amazon Appstore integration into the Microsoft Store will begin “soon.”