Microsoft has been in for a real acquisition for the past few years. Bethesda Softworks She is the obvious crown jewel, but it’s also in recent years Developers arrested Including Mojang, Double Fine, Ninja Theory, Compulsion, inXile and Obsidian. The Microsoft Store is still a mess (although Windows 11 will likely cause some problems eventually improvements on that front) but Microsoft itself has grown by leaps and bounds as a first-party publisher.
The head of PlayStation Studios, Hermen Hulst, recently cast some shadow on Microsoft over its free spending methods, saying GQ That Sony is not participating in an “arms race” for acquisition because we are “very selective about the developers we bring with them.”
“It’s not like we’re just walking around and making random acquisitions,” Holst said. “They are very targeted acquisitions of teams we know well.”
Not surprisingly, Phil Spencer, head of Microsoft Xbox, saw the situation quite differently. In a recent interview with IGNSpencer acknowledged that some people might question whether acquisitions are good for the industry, but he explained why he thinks they are.
“Starting a new studio—starting any small business, frankly—is a risky proposition,” Spencer said. “Starting a video game studio is even more than that.” And building the value into that, to say they shouldn’t sell, I think that’s just shortsighted.”
Spencer said the opportunity to “realize the value of what they created” through an acquisition is one reason some people are taking the risk of launching new studios, which means the absence of that opportunity could mean that some studios simply won’t be — and by extension, some games won’t be made.
“It doesn’t mean every team ends up selling their studio, but I think it’s a normal and healthy part of our industry for certain teams to start a studio – many of them will fail, and we know that most small businesses will fail whether it’s video games or something else.” “But for those who succeed—and this is kind of a risky journey for them—to get to the point of creating real value, I will always congratulate [them] When teams get to where they realize that value through acquisition, or just massive independent success if that’s the path they’re starting off as well.”
Interestingly, while Spencer said Microsoft is “always looking at where we can continue to build our first-party capability,” he also suggested that it might not focus on mainstream games going forward.
“When I look at the portfolio, I still think there’s an opportunity for us with more family-friendly content,” he said, “when I think about the geographic diversity of first-party studios, I think there’s still work for us doing there.”
Microsoft CEO Satya Nadella Said in September 2020 that the company has not finished buying game studios, and it was already reported to Bloomberg in November 2020 that Microsoft was I’m looking for a Japanese studio to add it to his stable. Spencer He denied this claim A few days later, however, he said that while he has an “affinity with Japanese studios,” as far as he knows, Microsoft isn’t actively shopping for one.